Proudly introducing the first Top100 - Season 1

Together we spread the message of Love in S.A.

Ann Ligman

Founder, Director / CEO Pawback (Pty) Ltd & Aiona Foundation

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This remarkable woman who is one of S.A.'s newest Top 100 SA Difference Makers writes in her own words: "I am a real life country girl;  groomed in urban corporate for emerging and rural entrepreneurial business empowerment".
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The DMI-SA motto deeply resonates with my chief ultimate goal in life: Being a True Change Catalyst making a heartfelt difference. That starts with a heart decision and I belief that the Country Ambassador, through her efforts to identify the Difference Makers in South Africa, continually demonstrates a fresh approach that exposes and give acknowledgement to like minded individuals and organisations. I am honored and humbled by her continued reassurance that I am worthy.  Much as the thought of a public acknowledgement with a Blue Ribbon Ceremony is

quite intimidating it is a challenge to continually uphold the dream and strive to make a difference in the lives of the everyday person often overlooked in our quest to realise the vision...#extrepreneur.  ANN LIGMAN absorbs knowledge like a sponge, continually learning from every one and every thing in her immediate environment and selflessly sharing it with those deprived from opportunity or resources to learn.  ​It is her life's mission to transfer knowledge and her passion for sharing information to empower the individual was cultivated from childhood - Ann never played with typical girl toys but always sat down her childhood friends in a makeshift classroom "teaching" them. To gain her matriculation exemption for first degree studies, she signed up subjects not offered at her local high school and through self-study achieved her goal being amongst the first non-whites to be absorbed in the formerly white only University of Port Elizabeth. Ann is the only graduate from her family of 12 siblings. Ann chose commercial studies instead paying for her own fees initially through income earned from her entrepreneurial initiatives at high school and secured a Coca-Cola Bursary in her first year which she later forfeited when her studies was interrupted due to illness. She returned the following year with a TEFSA Bursary loan from Kagiso Trust which converted to a NSFAS Bursary loan.  She actively participated in campus church activity, ran the campus church bookshop and during breaks did outreach amongst the destitute living on the streets transferring knowledge through one-on-one counselling, drama, spiritual dancing and miming. As a professional mentoring and coaching formed an integral part of her day as employers soon recognised her natural ability to teach and transfer knowledge.  Against all odds, despite her poverty stricken small town background, Ann make a break into the professional WORLD OF CORPORATE ACCOUNTING (a white male dominated environment historically)  and acquired several qualifications whilst building her career and starting a family. She kept on with her educational initiatives doing coaching programmes amongst members of previously disadvantaged communities from her home study and fro. These community give back activities the Pawback brand was born focusing initially on children and professionals with special learning needs and currently focus entirely on training and development, coaching and mentoring in emerging entrepreneurial business. Ann use all sorts of media to bring her message across, selflessly providing both radio and television learning content on demand free if charge.   Pawback CSI gave birth out of necessity to the Aiona Foundation focusing on helping 75% poverty stricken entrepreneurial communities with learning and access to information that can change their dire, helpless situations. She reads her own story in snippets of struggling entrepreneurial stories, especially those of Women Standing Alone.  As an Aspiring best-selling author, books forms an integral part of her world and it is thus not surprising that her current projects includes writing an entrepreneurial guide for  Aiona Foundation beneficiaries based on intimate knowledge gained through her travelling educational programmes amongst rural entrepreneurs. Ann's personal experience story of conquering the hidden ills of societal norm. The book initially was written in her mother tongue Afrikaans, however her publisher strongly advised her to rewrite in English as it is much needed learning and information sharing to redress the socio economic issues in society today.

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​Contact No:  +27 061 437 3742​
Email: aionaliqueman@gmail.com
Website : www.pawback.co.za

Social Media

​Facebook
https://www.facebook.com/Aionafoundation/?ti=as
https://www.facebook.com/pawbackptyltd/?ti=as
https://www.facebook.com/AionaMotivationalSpeakingandCoaching/

Youtube
https://m.youtube.com/watch?feature=share&v=INTCnv5Do4s
https://m.youtube.com/watch?feature=share&v=nyr35KjJVFg